In an Italy ravaged by the Second World War, Enzo Ferrari and a small team decided to create the perfect racing machine. The exhibition will explore Ferrari’s powerful personality, the design and manufacturing process, the famous clientele and the future of the luxury car brand.

From the very first Ferrari to Michael Schumacher’s winning Formula One car and the newest hybrid model, the exhibition features rare cars and memorabilia displayed in public for the first time. Discover the Ferrari experience through original hand-drawn sketches, sculpture-like models and engines, alongside films and interviews telling one of the great design stories of all time.

Race cars are neither beautiful nor ugly. They become beautiful when they win.

(Enzo Ferrari)